ITALYONI

When it comes to pizza, Few people know Bnei Brak is a twin city of Naples. Great competition at varied price levels and a turbulent market. A young entrepreneur joined the hot oven after gaining experience in chef restaurants in the big city and opened a boutique restaurant that combines Italian classics alongside current American dishes.

The precision in the dishes, the personal touch and the meticulous products led to a positioning that was defined as “prestigious to a point”, higher than a neighborhood pizzeria, but with affordable prices.